Long ago in a galaxy far, far away, there was a broadcasting company called Jefferson-Pilot, whose flagship stations were WBT and WBTV in Charlotte, North Carolina. From WBT's beginning in 1922, and WBTV's sign-on in 1949, until about the late 1980s, they were the pride of Carolina broadcasting. They were beacons to those who aspired to and were proud of being a part of something special; who held a unique feeling of responsibility to their audience and the community; who had the talent and enjoyed the freedom to create original, tasteful programming that could appeal to the entire spectrum of listeners and viewers.